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Jay Schulberg
Jay William Schulberg (July 17, 1939 – January 12, 2005) was an American advertising executive who had chief creative positions at both Ogilvy & Mather and Bozell Worldwide, with an approach to developing concise ads with memorable taglines. He was responsible for creating many notable advertising campaigns including the Got Milk? milk mustache campaign, the "Excedrin Headache" that could only be cured by the "extra-strength pain reliever", and the American Express" Don't Leave Home Without It" campaign with Karl Malden as spokesman.
==Biography==
Born in Manhattan on July 17, 1939, Schulberg attended New York University, from which he graduated in 1961. He had originally planned to pursue a career as a screenwriter, following in the path of his cousin Budd Schulberg, who had written the Academy Award-winning screenplay for ''On the Waterfront''.〔Bayot, Jennifer. ("Jay Schulberg Dies at 65; Creator of Milk Campaign" ), ''The New York Times'', January 14, 2005. Accessed April 25, 2009.〕
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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